Do I have to change WooCommerce?

No. The automation connects on top via API. Your WooCommerce, theme and plugins stay as they are.

Can I use both Econt and Speedy?

Yes. The flow can pick the courier by a rule (city, weight, customer preference) or leave the choice to the operator for doubtful cases.

What about cash on delivery?

The COD amount is filled automatically from the order, so there is no manual entry and no risk of a wrong amount on the waybill.

Is customer data safe?

Yes. With n8n on your own server, data does not leave your infrastructure. The processes follow GDPR.

2026-06-077 min readBy The Cresare team

Order automation for WooCommerce: Econt and Speedy

How a new WooCommerce order automatically creates an Econt or Speedy waybill and sends the customer an SMS with tracking. Steps and tools.

Every WooCommerce order goes through the same manual steps: open the order, copy the address, log into Econt or Speedy, generate a waybill, go back to update the status, message the customer the tracking number. At 30 orders a day this is hours per week. Order automation for WooCommerce removes the whole chain and reduces it to a check.

What the automated flow looks like

A new order enters WooCommerce and the automation picks it up.
The shipping details go to Econt or Speedy and a waybill is created.
The tracking number returns to the order and the status updates.
The customer gets an SMS or Viber with the number and a tracking link.
For cash on delivery, the amount is filled automatically from the order.

Why Econt and Speedy specifically

These are the couriers Bulgarian e-commerce works with, and both have an API for generating waybills. This lets the order go to the courier without a person retyping the address, which removes the most common error: a wrong address from manual copying.

What it connects with

The flow is built with Make.com or n8n, which sit between WooCommerce and the courier API. n8n can run on your own server if you want customer data to stay within your infrastructure. Make is faster to start if you have no technical team.

What to watch for

Customer addresses are often incomplete; good automation flags the doubtful ones for human review instead of generating a wrong waybill.
Returned and refused parcels should update the status and stock back.
Cash-on-delivery and the parcel description are filled from the order, so there is no mismatch in amounts.

Cost and timeline

A basic order-to-waybill-to-SMS flow is usually built in one to two weeks. The price depends on how many exceptions it must cover (returns, two couriers, cash on delivery). For a shop with tens of orders a day, the saved time returns the investment in months.

Frequently asked questions

Do I have to change WooCommerce?: No. The automation connects on top via API. Your WooCommerce, theme and plugins stay as they are.
Can I use both Econt and Speedy?: Yes. The flow can pick the courier by a rule (city, weight, customer preference) or leave the choice to the operator for doubtful cases.
What about cash on delivery?: The COD amount is filled automatically from the order, so there is no manual entry and no risk of a wrong amount on the waybill.
Is customer data safe?: Yes. With n8n on your own server, data does not leave your infrastructure. The processes follow GDPR.

Describe how you process orders today in the chat on cresare.com and you get a plan for how an order can flow to Econt or Speedy automatically, plus a rough price. No obligation.